The EOS R50 Content Creator Kit from Canon is a starter bundle tailored for vloggers, videographers, and visionaries who are keen to record their world in high-quality detail. The heart of this kit is the EOS R50 camera, offering an inviting blend of simplicity and performance in a compact, lightweight body that makes on-the-go content creation an intuitive process. The compact and retractable RF-S 18-45mm f/4.5-6.3 IS STM won't monopolize your camera bag, leaving room for the Tripod Grip HG-100BTR, which provides stability and clarity for both photos and videos, and the Stereo Microphone DM-E100, a shoe-mounted directional microphone that provides detailed audio for your podcasts, vlogs, and other videos.

A compact and lightweight camera, the black Canon EOS R50 is a highly versatile mirrorless camera with a sophisticated photo and video feature set. Geared towards content creators and vloggers, this camera is slightly smaller and lighter than the EOS M50 Mark II and features an upgraded 24.2MP APS-C CMOS sensor and DIGIC X image processor to deliver high-resolution stills and UHD 4K videos. Using the full width of the sensor, 6K oversampled UHD 4K 30p video recording is supported as is Full HD 1080 120p for slow motion playback. Additionally, 1-hour of video recording is now available. Capable of processing high-speed bursts and high-resolution 4K video, the DIGIC X image processor also supports up to 15 fps continuous shooting via its silent electronic shutter. Featuring 651 high-precision autofocus zones, the advanced Dual Pixel CMOS AF II system provides fast and accurate focusing performance. Additionally, a large 3.0" 1.62m-dot vari-angle touchscreen provides an intuitive interface for controlling focusing points, navigating menus, and reviewing imagery. This screen also features a vari-angle design for ease of use when working from high and low angles.

Overexposure is automatically reduced so you can capture dynamic scenes or bright portraits, and multiple continuous shots are taken to create beautiful night images or macro photography with a deeper depth of field. The camera also lets you continuously record video for up to 1 hour, allowing you to set up your video and keep your vlog, podcast, or other video project rolling without worrying about it stopping. This mode quickly switches focus from the on-camera subject to an object that is presented towards the camera's lens, ideal for movies where showing a product to the viewers is necessary such as in makeup demos or cooking videos. The Aspect Markers function displays visual markers for different aspect ratios that may be desired for posting the same file to various social media sites. This display provides consideration for proper composition for the different deliverable files that can be created when editing. Wired and wireless connectivity options allow for multiple methods of transferring photos and videos, livestreaming, as well as for remotely controlling the camera. Physically, the camera features a USB-C port, a micro-HDMI port, and a microphone port for video recording.

Built-in Bluetooth pairing lets you easily connect the camera to compatible smart devices using the free Canon Camera Connect app. This low-energy wireless connection helps preserve battery life while providing remote control of the camera. Built-in USB-C allows you to connect the camera to a smartphone or computer. All Canon Camera Connect app features that can be used with Wi-Fi are now available when the camera and smartphone are connected via USB, using a compatible cable for your device. A built-in pop-up flash provides additional illumination for working in low-light conditions, and the camera's Multi-Function Shoe adds a row of pins at the front of the design to permit greater accessory functionality. This next-generation shoe also provides power to select accessory types that traditionally rely on separate batteries.

A versatile zoom range in a compact package is the promise of the Canon RF-S 18-45mm f/4.5-6.3 IS STM Lens. Made specifically for Canon's APS-C-format R Series mirrorless line, it delivers a wide-angle to short telephoto equivalent zoom range of 29-72mm. Plus, a retractable design makes it ideal for everyday carry where you want to stuff the camera in a bag. An Optical Image Stabilizer will help ensure sharp imagery, providing up to 4 stops of shake correction or up to 6 stops of Coordinated IS with a compatible camera body. Additionally, the lead screw-type STM AF system is fast enough to keep up with speedy continuous focus while being smooth and quiet enough to work for video.

The HG-100TBR Tripod Grip is compatible with select Canon EOS M and PowerShot G cameras. Serving double duty, the HG-100TBR can be used either as a camera grip for handheld shooting or can fold out to a sleek tabletop tripod. The head has a tilting design for working at different angles and it attaches to cameras via a 1/4"-20 mount. A BR-E1 Wireless Remote Control is also included, and fits into the grip's design, for wireless shooting and seamless camera control.

Designed to improve audio quality while recording video, the Canon DM-E100 Directional Microphone is a shoe-mounted, wired external mic with a 3.5mm plug. The directional design is suitable for a variety of recording applications and a windscreen is included to reduce wind noise when working in noisier and outdoor environments.